Gaya APA
Yoram, W., Findiesen, H., C. (2016).
Beyond Advertising: creating value through all customer touchpoints .
New Jersey:
John Wiley & Sons.
Gaya MLA
Yoram, W., Findiesen, H., C..
Beyond Advertising: creating value through all customer touchpoints.
New Jersey:
John Wiley & Sons,
2016.
Textbook.